Sales & Marketing Coordinator

Sales & Marketing Coordinator
About the Role
We are seeking a highly organized and detail-oriented Sales & Marketing Coordinator to support our tenured sales professionals and drive efficiency across sales and marketing functions. Reporting to the Chief Strategy Officer, this role will play a critical part in managing HubSpot CRM, lead generation, sales support, marketing campaigns, and event coordination.
Location: Austin, TX (In-office at least 3 days per week)
Key Responsibilities
Sales Support & CRM Management
- Maintain accurate and up-to-date records in HubSpot, ensuring data integrity and optimizing workflows.
- Assist in coordinating sales activities, tracking opportunities, and ensuring timely follow-ups.
- Generate sales reports on performance, pipeline activity, and marketing effectiveness.
- Track inbound and outbound leads, ensuring proper follow-up and documentation.
- Identify inefficiencies in sales operations and propose enhancements to improve productivity.
- Assist with the building and management of various sales channels and partnerships.
Marketing & Lead Generation
- Develop and execute lead generation strategies, leveraging HubSpot automation tools.
- Write and manage marketing scripts, email sequences, and campaigns to engage potential clients.
- Assist in creating marketing materials and sales presentations using graphic design tools (preferably Adobe Suite).
- Plan and coordinate client and industry events, managing logistics from venue selection to promotional materials and follow-up campaigns.
- Analyze campaign performance and provide recommendations for optimization.
Qualifications
- 2+ years of experience in sales or marketing, preferably in B2B sales/marketing.
- Experience with HubSpot CRM, including marketing automation tools.
- Strong organizational and multitasking skills.
- Excellent written communication skills with experience in sales/marketing copywriting.
- Proficiency in Microsoft Office Suite, particularly Excel, PowerPoint, and Outlook.
- Graphic design skills, preferably familiarity with the Adobe Suite (Photoshop, Illustrator, InDesign).
- Familiarity with ChatGPT and/or Microsoft Copilot for marketing automation and content generation.
- Strong analytical skills for tracking and optimizing sales and marketing initiatives.
Why Join Us?
- Impact-Driven Role: Support high-performing sales professionals while driving strategic marketing efforts.
- Collaborative Environment: Work at the intersection of sales and marketing in a dynamic, fast-paced setting.
- Professional Growth: Gain experience across sales operations, marketing strategy, and CRM management.
- Hybrid Work Setup: Enjoy flexibility while still benefiting from an in-office team culture (minimum 3 days per week).